Do I need to publish my Wix site after adding the code?

Custom Code changes apply when you click Apply, but the change only goes live on your published site. If you haven't published recently, click Publish in the top right of the Wix editor.

Wix Analytics: A Simpler Alternative to Google Analytics (2026)

Wix analytics with an AI assistant

Last updated: May 19, 2026

Short version: Wix's built-in analytics is acceptable but doesn't connect specific Instagram or TikTok posts to your traffic spikes, and won't explain your data in plain English. SBA does both. Install takes 2 minutes via Wix's Custom Code feature (any Premium plan). $9/month, 14-day free trial.

3-minute installRequires Premium planNo cookies$9/mo

How to install SBA on Wix (2 minutes)

Requirements: Any Wix Premium plan (starts at $16/mo). The free plan doesn't allow Custom Code — Wix limitation, not SBA-specific.

Step 1 — Sign up and copy your snippet

Start your free trial at app.smallbusinessanalytics.io. Copy your tracking snippet.

Step 2 — Open Wix site settings

From your Wix dashboard, click Settings in the left sidebar.

Step 3 — Find Custom Code

Scroll to the Advanced section and click Custom Code.

Step 4 — Add new custom code

Click + Add Custom Code. Paste SBA's snippet, name it "SBA Tracker", set Add Code to Pages = "All Pages," and set Place Code in = "Head."

<script src="https://app.smallbusinessanalytics.io/tracker.js?tid=YOUR_ID" async></script>

Step 5 — Apply and publish

Click Apply. If your site is already published, the change goes live. If not, click Publish in the Wix editor.

Step 6 — Verify

Return to SBA and click Run a test visit. Alfred walks you through any quirks.

Wix-specific questions

Does SBA work on the Wix free plan?

No — Custom Code is Premium-plan-only. Any Wix Premium tier ($16+/mo) works. Wix limitation, not SBA-specific.

Do I need to publish after adding the code?

Custom Code applies on save, but only goes live on your published site. Click Publish in the editor if you haven't recently.

Will Wix's own analytics conflict with SBA?

No. They're independent and don't interfere.

Does SBA work on Wix Studio (the newer editor)?

Yes. Custom Code works the same in Wix Studio — Settings → Advanced → Custom Code.

Wix analytics with an AI assistant

How to install SBA on Wix (2 minutes)

Step 1 — Sign up and copy your snippet

Step 2 — Open Wix site settings

Step 3 — Find Custom Code

Step 4 — Add new custom code

Step 5 — Apply and publish

Step 6 — Verify

Wix-specific questions

Try SBA on your Wix site